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MKT01762 - Contemporary Hotel and Tourism Issues

  • Subject Code :  

    MKT01762

  • Country :  

    AU

  • University :  

    Southern Cross University

You will nominate a destination you are familiar with and undertake research from academic and industry sources to prepare a Report. NB: One student per destination per cohort.
The Report will examine the following contemporary tourism and hotel issues relevant to the nominated destination in 2019.
The Report will be presented as follows:
1.Introduction – clearly identify the nominated destination and explain what your report examines
2.Body  – critically examine and discuss the following contemporary tourism and accommodation issues relevant to your selected destination:

oTourist market potential – identify and explain one (1) new or emerging tourist market segment that would be an appropriate market for your destination

oTransport development – explain the influences of contemporary transport developments on the growth and development of your destination

oAccommodation development – identify current trends in accommodation development that may influence the development of your destination

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