BUSM4551 Creativity, Innovation and Design

Task:

You are required to write an argumentative academic essay (excluding reference list) on the following statement: 

‘Organizations can make very little impact on strengthening creativity, innovation and design thinking processes as these are dependent on individual employees'. 

In your essay, identify and define what is meant by creativity, innovation and design thinking, whether you agree, do not agree or partially agree with the statement and why you agree/disagree/partially disagree using relevant theory. You must also use real-world corporate examples (e.g., examples from companies like Google, Tesla etc.) to justify your stance.

The purpose of this Assignment is to develop students' critical thinking skills and to test their knowledge of relevant theory and course content.

What is an argumentative academic essay?

In writing your argumentative academic essay, you may want to follow the following guidelines:

1. Read the given statement carefully and understand what it means.

2. Use course content learned in class as well as external research done using scholarly work to further investigate the given statement. Remember to read critically on this topic so that you are able to critically evaluate what others have said about the topic and come to your own conclusions on the topic.

3. Based on the research you have carried out; decide your 'stance' relating to this statement. Your stance means whether you agree with it, disagree with it or partially agree with it (you may agree with some aspects of the statement but disagree with other aspects). It's very important that the argumentative academic essay clearly expresses the writer's stance.

4.  Write your essay to include the arguments you want to set forth and use a minimum of 8 scholarly work and practical examples (at least 2) to support your arguments. 

Structure of the argumentative academic essay:

Your argumentative academic essay must have the following components:

1. Introduction: must include 

(a) the purpose of writing your essay (e.g., The purpose of writing this essay is to critically evaluate and put forth arguments on whether successful creativity, innovation and design thinking activities are only dependent on the work of individual employees)

(b) The stance taken by you (e.g., I agree with the given statement) 

(c)  The scope of the essay - what theories will be used in your essay, what real-world examples will be given in your essay

(d) The structure of the essay - what will you explain in body paragraph 1, what will you explain in body paragraph 2 etc. 

2. Body paragraphs: Your argumentative academic essay can include 2-3 body paragraphs. You can give each paragraph a sub-heading if you wish. 

In the body paragraphs, you must provide scholarly definitions of what is creativity, innovation and design is, what arguments you present to support the stance you have taken, and corporate examples as well. Remember that the stance you have written in the Introduction and the stance you take in the body paragraphs must be the same. You must also include in-text references of all scholarly work (i.e., journals, academic textbooks, e-books etc.) and of non-scholarly work (i.e., company websites, newspaper articles, company videos etc.) used. Non-scholarly work has to be cited when real-world corporate examples are used to support your arguments.