BUSM4052 Applied Entrepreneurship

You will submit a 3-5 minutes Video Pitch that captures your complete business model and seeks to persuade the audience to support the venture. The Pitch needs to explain clearly and concisely the nine building blocks of your business model as outlined in the Business Model Canvas. It is up to the group to decide how you order, or merge, the blocks, or which blocks you emphasise in particular – what is very important is that you develop a convincing Pitch of why your venture is promising and how it can be competitively realised in the real world! When making your business model presentations and preparing Pitching in the class, start thinking about how you could make your pitch more attractive and lively by using visual aids or other video or audio effects. Then create a 3-5 minute video clip Pitching your venture to potential stakeholders (e.g., employees, team mates, investors etc.). It can also be a video to be used in a crowdfunding campaign

How can we make money by selling products and services to our customers?