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BSB119 Global Business

  • Subject Code :  

    BSB119

  • Country :  

    AU

  • University :  

    Queensland University of Technology

Task:

Part A

The below table shows socio-economic data of two fictitious countries. From the perspective of a business considering the possibility of undertaking business in these countries, consider what the data could mean and present three conclusions. Each conclusion should compare both countries using at least two variables. You can relate each conclusion to any type of international business (eg. you can present a conclusion from the perspective of a business choosing a new export market, a business seeking an import source, a business choosing a location for FDI, etc). Recommended length for each conclusion. 

Part B

Construct a line graph for percentage change in GDP. (3 marks)

Task: The two countries you are required to analyse for Assessment Item #2 (Country Analysis Report) are Japan and Korea. Using the EIU database and Excel, construct a line graph of the % Change in GDP for these two countries for the years 2014 to 2024.

Part C  

Foreign market entry mode – Foreign Direct Investment (FDI) Greenfields vs. Exporting 

ABYZ Company is a successful Australian business. Currently, it manufactures within Australia and exports its products to overseas markets. From the perspective of ABYZ Company, discuss why the use of Exporting might be a more appropriate international foreign market entry mode than entering through a Foreign Direct Investment (FDI) Greenfields approach. Discuss the advantages and disadvantages of both for the company.

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