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MGT632
NZ
Nelson Marlborough Institute of Technology
The report seeks to present the profitability analysis for the potential business opportunity in New Zealand. The analysis has been computed based on different configuration of packaging and box size along with variant. The computation has been presented as under:
The computation of gross margin for each tub of 1 litre and 2 litre has been presented as under:
| Gross Margin Computation- For Sales and only COGS | |||
| Sl No | Particular | 1 L Tub | 2 L Tub |
| 1 | Sales Price per Unit | 6.6 | 8.4 |
| 2 | COGS | 2.8 | 3.55 |
| 3 | Gross Margin (1-2) | 3.8 | 4.85 |
| 4 | Gross Margin % | 57.58% | 57.74% |
| 5 | Sales Quantity | 450000 | 350000 |
| 6 | Total Gross Margin (3*5) | 1710000 | 1697500 |
| Freight Cost | ||
|
|
| 20FT |
| Sl No | Particular | 1 L Tub |
| 1 | Number of Tubs | 1616 |
| 2 | Quantity demanded | 450000 |
| 3 | Number of Container (2/1) | 46.41 |
| 4 | Freight Cost | 223272.3 |
| Agency Fee Representation | ||
|
|
| Model 1 |
| Sl No | Particular | 1 L Tub |
| 1 | COGS- FOB | 1260000 |
| 2 | Commission | 36500 |
| Gross Margin Computation | ||
| Sl No | Particular | 1 L Tub |
| 1 | Sales Price per Unit | 6.6 |
| 2 | COGS | 2.8 |
| 3 | Gross Margin (1-2) | 3.8 |
| 4 | Gross Margin % | 57.58% |
| 5 | Sales Quantity | 450000 |
| 6 | Total Gross Margin (3*5) | 1710000 |
| 7 | Commission | 36500 |
| 8 | Freight | 189893.9 |
| 9 | Import Duty based on FOB | 151200 |
| 10 | Margin of Tip top | 189000 |
| 11 | Margin of the supermarket | 1143406 |
| Gross Margin Computation | ||
| Sl No | Particular | 1 L Tub |
| 1 | Sales Price per Unit | 6.6 |
| 2 | COGS | 2.8 |
| 3 | Gross Margin (1-2) | 3.8 |
| 4 | Gross Margin % | 57.58% |
| 5 | Sales Quantity | 450000 |
| 6 | Total Gross Margin (3*5) | 1710000 |
| 7 | Commission | 36500 |
| 8 | Freight | 189893.9 |
| 9 | Import Duty based on FOB | 151200 |
| 10 | Margin of Tip top | 189000 |
| 11 | Margin of the supermarket | 1143406 |
| 12 | Per Unit Margin | 2.54 |
| 13 | Gross Margin %- | 38.50% |
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