BBS304 Department of Business Management and Finance

Purpose and Links to Subject Learning Outcomes 

Your report will be assessed for your ability to:

Present a project for an organisation and in doing so your ability to explain the project summary, purpose, business and policy context, project objectives, complexities, benefits, feasibilty to the organisation, recommendations and business assessment.

Business and Policy Context

Summarise any relevant background information by briefly describing the overall concepts for change and their place in the big picture (strategic and/or corporate directions), relevant policy/strategic commitments

Include a brief description of the business problem and the nature of any potential solutions to address the business problem (if known). Additional information may be included as Appendices.

Working Title for the Proposed Project

The working title is an interim title.  It may change once the project is approved. Include both the abbreviation and long title.

Business Assessment

Situation Assessment and Problem Statement

This section should clearly establish the benefit to the organisation of proceeding with the proposed project.  It should contain:

• A description of the relevant environmental conditions;

•  An assessment of how the business needs are currently being met or not met;

•  An analysis of the gap between the current situation and the stated objective(s)