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MKT2CBE Consumer Behaviour

  • Subject Code :  

    MKT2CBE

  • Country :  

    AU

  • University :  

    La Trobe University

Question:

Identification and discussion of advertisement limitations: Identify any ethical and consumer behaviour issues you feel are not currently being adequately addressed (or are ineffectively addressed) by the current Ad.

Identification and discussion of advertisement limitations

1. Have the students identified any limitations of the ad?

2. Have the students expressed any ethical concerns relevant to the ad?

3. Have the student offered any evidence to justify the identification of these limitations?
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