7301ICT Enterprise Architecture Concepts

Today, the utilisation of public transport in areas that are not densely populated is understandably low. However with the development of new technologies this could be changed, for example by creating so-called feeder networks (possibly for free) that make it convenient for people to use public transport, thereby reducing (possibly drastically) the need for major infrastructure investment, congestion and pollution. Infrastructure Australia is a body that is responsible for giving strategic advice on such matters to key stakeholders.

“Infrastructure Australia is an independent statutory body that is the key source of research and advice for governments, industry and the community on nationally significant infrastructure needs.

It leads reform on key issues including means of financing, delivering and operating infrastructure and how to better plan and utilise infrastructure networks.

Infrastructure Australia has responsibility to strategically audit Australia’s nationally significant infrastructure, and develop 15 year rolling infrastructure plans that specify national and state level priorities.” (Infrastructure Australia,2018).

You, as a strategic management consultant, are asked to give recommendations on the way forward to design a solution that could be the basis of  a transport industry transformation strategy utilising future technologies (such as free driverless cars) through the implementation of feeder networks, which would allow a widespread use of public transport by the public who do not live in the vicinity of major public transport routes. As part of this task, you are asked to write a short report, in which you:

1.Identify the participants of the Business Model that  the implementation of feeder network could achieve,
2.Describe the Business Concept, that outlines the vision of this future business model for public transport,
3.Detail a strategy to implement the vision, including the strategic goals and objective, and the principles that should guide this transformation, and
4.Describe, using a dynamic business model, what would be involved in the transformation of the present business model to realise this envisioned future.