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Published : 23-Sep,2021  |  Views : 10

## Question:

Imagine that you, as nationwide sales manager in Fuschia Fashion Line, are asked by the CEO to report back on the indicators of sales force including the recent promotional program. As a result you need to prepare a statistical report (as guided by your lecturer thru in class tutorials), and use the method of descriptive statistics you learned so far to summarise the data, and comment on your findings. In preparation of this report, you must use excel to generate results.

• What are the variables in this database (name them), what scale of measurement is used for each variable, and what are the types of these variables
• Is the data collected in this sample cross-section or time series Explain your answer with the use of references to support.
• What is the sampling method use to collect the data Explain your answer with the use of references to support.
• Provide a table in which you summarise complete descriptive statistics on “net sales” (including but NOT limited to: measures of central location, measures of variability, etc.), then use the information in the summary table you prepared to calculate the coefficient of variation for “net Sales”. What insights you could potentially gain from these results Discuss.
• Develop complete frequency table/s to make inferences on the gender, marital status, age, and state they live in of costumers in the sample data. Carefully interpret your table/s each table provide an analysis of the data.
• Calculate the correlation coefficient between “age” and “net sales”. Interpret the result.
• Create a bar chart to show comparisons between types of credit cards used in the sample data (where the vertical axis is the frequency and horizontal axis represents card types).
• Create another bar chart to show comparisons between types of customers in the sample data, using your findings for this question; do you think the promotional program has been effective and/or successful Explain.
• Provide an overall recommendation to the CEO regarding the outcome of the data you have analyzed above.

 Items Net Sales Method of Payment Gender Marital Status Age State 3 81.00 AMEX Female Married 27 QLD 3 156.48 Priority Club Card Male Married 31 QLD 3 60.60 Priority Club Card Male Single 27 VIC 7 154.08 Priority Club Card Male Single 23 TAS 4 98.40 MasterCard Male Single 29 TAS 3 87.00 MasterCard Male Single 39 TAS 4 127.20 Priority Club Card Male Single 25 CAT 3 60.60 Visa Female Married 35 WA 4 101.42 Priority Club Card Female Married 41 NT 3 87.00 Priority Club Card Male Married 31 NT 3 69.00 Priority Club Card Male Married 43 NT 3 71.52 Priority Club Card Male Married 35 QLD 11 226.08 Visa Male Married 35 QLD 4 111.00 Visa Male Married 41 QLD 3 93.00 Visa Female Single 19 WA 4 119.28 Priority Club Card Female Single 31 WA 5 146.40 Priority Club Card Male Single 17 WA 5 99.00 AMEX Male Married 35 WA 4 79.80 MasterCard Male Married 27 QLD 8 87.36 Priority Club Card Male Married 51 WA 3 71.52 Priority Club Card Male Single 23 WA 6 118.58 Priority Club Card Male Married 33 WA 9 352.80 American Express Male Married 45 WA 4 122.40 Priority Club Card Male Married 37 WA 4 81.00 Visa Female Married 43 SA 3 69.62 Priority Club Card Male Married 55 SA 3 87.00 Priority Club Card Male Married 49 SA 7 264.96 Priority Club Card Male Single 37 SA 5 119.04 Priority Club Card Male Married 27 QLD 3 55.20 Priority Club Card Female Married 65 VIC 4 109.44 MasterCard Female Married 23 VIC 3 123.60 Priority Club Card Female Married 47 QLD 5 109.44 Priority Club Card Male Married 39 TAS 3 81.60 Priority Club Card Male Married 29 VIC 7 160.20 MasterCard Male Married 51 QLD 3 69.00 MasterCard Female Single 31 VIC 4 156.60 Visa Male Single 37 NSW 8 174.60 Priority Club Card Male Married 45 NSW 7 49.48 Priority Club Card Male Married 39 NSW 4 96.60 Priority Club Card Male Married 53 NSW 15 272.16 Priority Club Card Male Single 37 QLD 6 57.00 Visa Female Single 41 NSW 4 181.80 Priority Club Card Female Single 43 VIC 3 108.48 Priority Club Card Female Single 49 CAT 4 62.16 Priority Club Card Female Single 33 CAT 4 81.12 Priority Club Card Male Single 55 WA 3 63.60 MasterCard Male Single 41 WA 5 109.97 Priority Club Card Male Single 25 SA 3 51.38 Priority Club Card Male Single 27 SA 11 207.84 MasterCard Male Married 41 SA 8 245.54 Priority Club Card Male Married 33 SA 7 176.16 Priority Club Card Female Married 63 QLD 3 103.20 AMEX Male Single 73 VIC 4 122.40 Visa Male Single 15 VIC 4 93.00 MasterCard Female Married 27 QLD 5 203.52 Priority Club Card Female Married 33 TAS 8 181.32 Priority Club Card Female Married 49 VIC 4 130.08 Priority Club Card Female Married 43 QLD 6 111.84 MasterCard Female Married 41 VIC 6 169.20 Priority Club Card Female Single 45 NSW 3 164.16 Priority Club Card Male Married 41 NSW 5 105.49 Priority Club Card Male Single 25 NSW 7 97.92 Priority Club Card Male Married 49 NSW 3 71.52 Priority Club Card Male Single 37 QLD 4 93.00 Priority Club Card Male Married 43 WA 3 81.12 Priority Club Card Male Married 57 WA 4 105.00 Priority Club Card Male Married 29 SA 7 209.76 Priority Club Card Male Married 23 SA 4 90.24 Priority Club Card Female Married 41 SA 10 147.66 Priority Club Card Female Married 49 SA 7 219.98 Priority Club Card Female Married 25 QLD 6 103.20 MasterCard Female Married 27 NSW 3 116.40 Priority Club Card Female Single 17 NSW 4 89.40 Priority Club Card Male Married 27 NSW 4 87.86 Priority Club Card Male Married 69 QLD 6 135.29 Priority Club Card Male Married 57 WA 4 80.40 Priority Club Card Male Married 37 WA 6 166.97 Priority Club Card Male Married 23 SA 5 137.76 Priority Club Card Female Married 33 SA 4 140.40 AMEX Female Married 49 SA 4 127.20 MasterCard Female Married 63 SA 8 97.44 Priority Club Card Female Single 25 QLD 6 103.80 Visa Female Married 31 NSW 5 88.80 Priority Club Card Male Married 39 NSW 4 78.60 Visa Male Married 39 NSW 3 58.56 Priority Club Card Male Married 57 QLD 8 206.40 MasterCard Male Single 43 WA 6 162.00 Priority Club Card Male Married 31 WA 3 71.52 Priority Club Card Male Single 15 SA 8 102.72 Priority Club Card Male Married 37 SA 6 147.84 Priority Club Card Male Married 49 WA 3 60.50 Priority Club Card Female Single 49 WA 7 225.30 Priority Club Card Female Single 67 SA 19 309.00 Priority Club Card Female Single 25 SA 5 112.80 American Express Female Single 41 SA 3 81.00 MasterCard Female Single 39 SA 11 337.20 Priority Club Card Female Single 25 QLD 12 378.71 Priority Club Card Male Married 47 NSW 4 90.72 Priority Club Card Male Married 25 NSW 3 67.73 Priority Club Card Male Married 39 NSW 4 100.10 Priority Club Card Female Single 30 QLD 3 183.13 Priority Club Card Female Single 34 WA 4 77.66 Priority Club Card Male Single 30 WA 5 180.49 Priority Club Card Male Single 26 SA 5 119.24 MasterCard Male Single 32 SA 4 106.70 Priority Club Card Male Single 42 WA 8 150.92 Priority Club Card Male Married 28 WA 3 77.66 Priority Club Card Male Married 38 SA 6 122.57 Priority Club Card Male Married 44 SA 9 106.70 Priority Club Card Male Single 34 SA 4 86.90 Priority Club Card Female Single 46 SA 3 89.67 Priority Club Card Female Married 38 QLD 5 259.69 AMEX Female Married 38 NSW 2 133.10 MasterCard Female Married 44 NSW 3 113.30 Priority Club Card Female Married 22 NSW 2 142.21 Visa Male Married 34 QLD 1 172.04 Visa Male Single 20 WA 1 119.90 Visa Male Married 38 WA 2 98.78 Visa Male Single 30 SA 3 107.10 AMEX Male Married 54 SA 6 89.67 AMEX Female Single 26 WA 7 141.44 AMEX Female Married 36 WA 2 399.08 AMEX Female Married 48 SA 4 145.64 MasterCard Female Married 40 SA 6 100.10 MasterCard Female Married 46 SA 1 87.59 Priority Club Card Male Married 58 SA 3 106.70 Priority Club Card Male Single 52 QLD 8 302.46 Priority Club Card Male Single 40 SA 7 141.94 Priority Club Card Male Single 30 SA 4 71.72 Priority Club Card Male Single 68 WA 3 131.38 Priority Club Card Male Single 26 WA 4 146.96 Priority Club Card Male Single 50 SA 7 131.38 AMEX Male Married 42 SA 8 100.76 MasterCard Female Married 32 SA 2 187.22 Priority Club Card Female Married 54 SA 4 86.90 Visa Female Single 34 QLD 3 183.26 Visa Female Single 40 NSW 4 203.06 Visa Female Married 48 NSW 5 65.42 Visa Female Married 42 WA 5 117.26 AMEX Male Married 56 SA 4 310.38 AMEX Male Married 40 SA 8 73.70 AMEX Male Married 44 WA 3 210.98 AMEX Female Single 46 WA 6 130.33 MasterCard Female Married 52 SA 9 79.38 MasterCard Male Single 36 SA 4 100.23 Priority Club Card Male Married 58 SA 3 80.96 Priority Club Card Male Single 44 SA 4 131.96 Priority Club Card Male Married 28 QLD 6 67.52 Priority Club Card Male Married 30 SA 1 239.62 Priority Club Card Male Married 44 SA 3 281.10 Priority Club Card Male Married 36 WA 8 204.78 Priority Club Card Male Married 66 WA 7 124.52 AMEX Female Married 76 SA 4 145.64 MasterCard Female Married 18 SA 3 113.30 Priority Club Card Female Married 30 SA 4 234.87 Visa Female Single 36 SA 7 210.45 Priority Club Card Female Married 52 QLD 8 154.09 Priority Club Card Male Married 46 NSW 2 134.02 Priority Club Card Male Married 44 NSW 4 197.12 Priority Club Card Male Married 48 WA 3 191.58 Priority Club Card Male Married 44 SA 4 127.04 Priority Club Card Male Married 28 SA 5 118.71 Priority Club Card Female Married 52 WA 5 89.67 AMEX Female Married 40 WA 5 113.30 MasterCard Female Single 46 SA 4 100.23 Priority Club Card Female Married 60 SA 8 126.50 Visa Female Married 32 SA 3 241.74 Priority Club Card Male Married 26 SA 6 110.26 AMEX Male Married 44 QLD 9 173.43 AMEX Male Single 52 SA 4 252.98 MasterCard Male Married 28 SA 3 124.52 MasterCard Male Single 30 WA 5 139.04 Priority Club Card Male Married 20 WA 2 109.34 Priority Club Card Male Married 30 SA 1 107.65 Priority Club Card Male Single 72 SA 3 159.82 Priority Club Card Female Single 60 SA 8 99.44 Priority Club Card Female Single 40 SA 7 194.66 Priority Club Card Female Single 26 QLD 4 162.54 Priority Club Card Female Single 36 NSW 3 165.44 AMEX Female Single 52 NSW 4 150.92 MasterCard Female Single 66 WA 7 118.18 Priority Club Card Female Single 28 SA 8 125.18 Visa Male Single 34 SA 2 108.68 Visa Male Single 42 WA 3 97.46 Visa Male Married 42 WA 6 75.42 Visa Male Married 60 SA 9 238.04 AMEX Male Married 46 SA 4 189.20 AMEX Female Single 34 SA 7 89.67 AMEX Female Single 18 SA 3 123.99 AMEX Female Married 40 QLD 4 173.62 MasterCard Female Married 52 SA 7 77.55 MasterCard Female Married 52 SA 8 258.83 Priority Club Card Female Married 70 WA 2 350.90 Priority Club Card Female Married 28 WA 3 135.08 Priority Club Card Female Single 44 SA 6 100.10 Priority Club Card Female Married 42 SA 9 381.92 Priority Club Card Female Single 28 SA 4 427.58 Priority Club Card Female Married 50 SA 6 110.79 Priority Club Card Female Single 28 QLD 1 85.50 AMEX Female Married 42 WA 2 67.00 Visa Female Married 46 QLD 3 123.00 Priority Club Card Female single 35 Qld 4 278.00 Visa female single 22 WA 5 345.00 Mastercard female single 46 SA 3 534.00 Visa Female single 48 NSW 2 121.00 Mastercard Female single 33 NSW 1 67.00 Visa Female single 21 QLD 3 236.00 Mastercard Female single 20 QLD 2 157.00 Mastercard Male single 51 SA 4 235.00 Mastercard Male single 55 NSW 3 222.00 Mastercard Male single 32 NSW 8 867.00 Visa Male married 46 SA 7 654.00 Priority Club Card Male married 45 QLD 6 358.00 Priority Club Card Male married 44 QLD 8 449.00 Priority Club Card Female single 23 QLD 4 209.00 visa Female single 37 SA 6 478.00 visa Female married 49 NSW 4 390.00 visa female married 50 NSW 6 600.00 Priority Club Card Female single 26 QLD 4 348.00 priority Club Card Female married 27 QLD
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