MNG93003 Industry Research Project

Describe the focus on the challenges that manager face when operating a business in foreign country. The challenges will include language barriers, cultural differences, unreliability, and uncooperativeness of local staff.  In the light of the above problems, the research will also try to solve such problems. Some of the solutions expected to solve the problems of managing local staff by manager include, good pay scale, flexible roster, pressure free environment of work place, building a diverse team, career development through training, creating cohesion between local and international staff among others.

    The industry partner of this research is Gloria Jean’s coffee. It is located Northland Shopping Centre kiosk number 20, Murray Road, Preston. This is a multinational beverage company and it has its base in Preston. From this, it can be understood that the body of management of Gloria Jean’s Coffee is composed of foreigners, specially the managers.  

         It feels very happy to start business, rather a food business in a foreign country. In this case, the management of the business needs to be prepared to face all the hurdles while doing business in foreign (Henricks, 2017). For Gloria Jean’s coffee, local staffs working in the café are the major problem as they are very uncooperative as well as unreliable. They seem to be very much unreliable.  

         The main focus of the research will be the challenges faced by the managers while operating in foreign soil. The many challenges will be language barrier, differences in culture, unreliability and uncooperativeness of the local employees (Gooderham, Gooderham and Grøgaard, 2013).  

The term reliability can take place in the restaurant by The employees being responsible about their duties Listening to their managers The employees should be concerned about the company and should work for the benefit of the company and not for their individual motive Should not take break during the peak time of the business 

The employees show characters of unreliable and uncooperative because of: Language Barriers Cultural Difference Work environment with high pressure Low pay scale Lack of cohesion between the international and the local staffs Poor training and Development 

The manager can employ skilled, reliable and cooperative with the help of: Proper pay scale Good training and development programs Flexible roster Diverse team construction Good relation within the employees Pressure less working environment 

The main research problem that has been identified within the case study is the inefficiency and the uncooperative nature of the local employees. The local employees are unwilling to listen to their managers and are irresponsible towards the company 

The importance of solving the problems are: local staff will help manager to have in place staff who know the goals, strength, and culture of business.The business is likely to absorb employees who want to gain experience by working with this firm with the help of a good recruitment process 

The solution of the research is explained as follows: good pay scale  flexible roster  pressure free environment of work place  building a diverse team  career development through training creating cohesion between local and international staff among others.  

Ensuring good pay scale  Flexible roster Training employees so as to improve career development among others. The analysis of the research is essential for: Increasing the productivity of the restaurant Better reliability from the employees Cooperation among the international and the local employees Increasing the motivation of the employees 

 The major aim of the research is to evaluate the disadvantages of having unreliable and uncooperative local employees in Gloria Jean’s coffee. In addition, the research will be based on the problems of the managers of Gloria Jeans in hiring new staffs.  Another aim of the research is to provide the solution to the managers to hire reliable and cooperative staffs.  

The key or major research question of this research process will be to know the reasons behind the unreliability and uncooperativeness of the local employees.  To know the opportunities and challenges to hire local employees is another major question of this research.The most important question of this research is to address that how the managers will be able to hire cooperative and reliable local employees.  

     The necessary data for the research will be collected by the way of observation of the interviews between the managers and the employees. The major keywords for this research are local staff, expatriates, managers and foreign business.One of the crucial peer review article that will be useful for this research is Hailey, J.’s (1996). The expatriate myth: Cross-cultural perceptions of expatriate managers. The International Executive, 38(2), pp.255-271. Another one includes De Silva, N., Darmicka, R. and Fernando, E’s (2014). Impact of foreign workforce on productivity in foreign-funded infrastructure projects. Journal of Financial Management of Property and Construction, 19(2), pp.168-183. 

De Silva, N., Darmicka, R. and Fernando, E. (2014). Impact of foreign workforce on productivity in foreign-funded infrastructure projects. Journal of Financial Management of Property and Construction, 19(2), pp.168-183.

Gooderham, P., Gooderham, P. and Grøgaard, B. (2013). International Management: Theory and Practice. 1st ed. Edward Elgar Publishing, p.338. Hailey, J. (1996).

The expatriate myth: Cross-cultural perceptions of expatriate managers. The  International Executive, 38(2), pp.255-271. Henricks, M. (2017). Choosing Managers for Your Overseas Operations. [online] Entrepreneur. Available at: https://www.entrepreneur.com/article/14632 [Accessed 12 Mar. 2017].