The entrepreneurial process includes all the functions, activities and actions that are part of perceiving opportunities and creating organisations to pursue them. Bill Gates and Steve Jobs are examples of entrepreneurial leaders who drove the information technology revolution that transformed the way in which we live, work, and play (Zacharakis, Bygrave & Corbett, 2016). Moore (1986) and Bygrave (2004) developed a four-stage model depicting the entrepreneurial
process. The process begins with recognising an opportunity from a business problem and creating a business concept that articulates it. For the first steps, the entrepreneur (1) builds a concept to solve the business challenge; (2) fashions a story that conveys the meaning of the new venture, and (3) prepares a presentation that tells the story and explains the concept to potential customers, investors and partners. After testing the concept with stakeholders, the entrepreneur may go on to develop a complete business plan
Requirements
This is an individual task. Students will be required to: a). undertake research and create a poster presentation which champions a new IT business concept, and b). deliver an oral presentation to the class. Online students can provide the presentations through by creating a video of themselves delivering the oral poster presentation.
Poster Presentation
The poster should include:
• Details of your name, student ID number, course ID, title of work, lecturer/tutor name, and date submitted.
• Business plan content sections:
o Operations plan – Identify the problem and discuss the business opportunity that may address it, showing an understanding of the market and potential customers. Also discuss business details, registration details, premises, organisational chart,
management and ownership, key personnel, products and/or services, innovation, insurance, risk, legal considerations, operations and sustainability (as appropriate).
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