Mgt306 Strategic Management

Task:

Students need to form a group of 2-4 by Week 4. Students will be given a business scenario and are required to use their knowledge learned from this unit to prepare a simulation game report.  In each week tutorial session, each group need to participate in the simulation game based on the specific weekly tasks. In week 12 each group need to submit a simulation report based on their progress throughout their journey with the game and provide a 15 -20 minutes in class group presentation on their report. Student having the highest market share wins the game. The assignment is divided into 3 sections:

1. Proposal Report  Due in Week 5 - It will be assumed that students have played the tutorial of the game until week 4 and hence know how to play the game. Hence as a group, students have to write down their initial strategies as a group against the other group and how they plan to achieve an upper hand against the competitor.

2. Interim Report – Final report due by Week 11 - Each week, while students play the game against the competitor, they will have to take notes for the following:
•    The strategies, (if changed, why they changed it from their initial strategy)
•    Decisions made as a Group
•    Market position for each week
•    Profits/Losses made each week
•    Loans and wages paid
•    Operational details
•    Students also have to provide screenshots for each week so the numbers can be matched accordingly
•    Meeting minutes of the group
•    Self-Reflection

3. Presentation – 10% - Week 11 -13 - Presentation of the entire experience including self-reflection – 15 minutes presentation