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MKTG100
Australia
Australian Catholic University
For the company uber
1. Identify the segmentation, target market and positioning strategies of the company and evaluate the success of the company in these areas.
2. Evaluate the marketing strategy of the company.
3. Your recommendations for the company moving forward.(75 words)
Your report will include your interpretation of your analyses and evaluations of the four areas. In addition, you will comment on your perceptions of the company and why you have formed your views about the company and the brand
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